google shopping results

Google Cuts Back PPC Real Estate

Believe it or not, this month we don’t have a Google algorithm update to tell you about. But that’s not to say that our buddies at the search giant haven’t been busy. The latest switch? They’ve been tinkering with how ads display on their search engine results pages (SERPs). If pay-per-click (PPC) is part of…

surprise! There's a new search engine in town

Bing: It’s a Thing

When we talk about search engines, you wouldn’t be too far off if you simply read it as “Google.” And let’s be honest — we do spend a lot of time talking about Google, given its dominance in the search world. Google remains by far the world’s top search engine, and in most cases, other…

was there a penguin update january 2016

The March of the Phantom Penguins

If you keep close tabs on your search rankings, you may have noticed that there was a major shakeup recently—Saturday January 9th, to be precise. Folks in the SEO world have been waiting for a Penguin update for a long time, but this wasn’t it. Was it another Phantom update? Though Google has officially confirmed…