email automation basics

Email Marketing 102

We don’t have to tell you that technology moves quickly. There’s one area, however, where we haven’t seen much change. Email has remained relatively static—or in Silicon Valley parlance, it’s one area of online life that hasn’t been disrupted. Sure, you get email today that contains videos, graphics, and HTML, but in the end you’re…

snapping a selfie

Meet the New Social Networks

There’s come to be a fairly predictable life cycle for social networking platforms, and—as with music and fashion trends—teens and 20somethings are both the early adopters and the first to abandon ship. Even though Facebook has become established enough to be something of an exception, its mainstream usage has seen an exodus of younger users.…